Articles on: Getting Started

How is the sell through rate calculated in the app?

Sell-through rate is the percentage of inventory sold within a specific period, showing how quickly products are moving. It’s calculated by dividing units sold by total units received in the given period.

Terms and formula



SKU: Stock Keeping Unit, a unique identifier for your product variants.

Beginning quantity: The initial quantity of a product in the inventory at the commencement of a specified historical period.

Ending quantity: The concluding quantity of a specific product variant in the inventory at the end of a historical period.

Net units sold: The actual units sold of products in the historical period.

[Units Sold] - [Units Returned]


Units returned: The units returned of products in the historical period.

Units received & adjusted: The units received & manual adjusted of products in the historical period.

[Ending Quantity] - ( [Beginning Quantity] - [Net Units Sold] )


Sell thorugh rate: The mean quantity of units deducted or sold daily for a specific product variant over a historical period.

[Net Units Sold] / ( [Beginning Quantity] + [Units Rereceived & Adjusted] ) x 100%

Updated on: 26/08/2024

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